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It's
impossible to overstate the importance of collecting money from
customers in a timely and efficient manner. Having such a system
will substantially reduce cash flow concerns that are critical to
day-to-day operations, especially for small businesses.
If it's at all possible, have customers pre-pay for the coming
month. It's the approach landlords have used with rental properties
for years, and it's a common practice in several types of
businesses. Car payments or gym membership fees, for instance, are
typically within the first week of the month. Such a system reduces
the possibility of a consumer getting a free month's worth of use
from your product or service.
Even the most efficient system will encounter people who are overdue
in making payment. For ease of collection, such accounts can be
broken down into what are called "aging buckets",
different categories that differentiate among current accounts,
those that are 30 days past due, 60 days past due, and 90 or more
days past due. The focus of an AR department should be on the most
recent accounts for a couple of reasons: they will be the most
numerous and the more emphasis that's put on them, the fewer
accounts that will become seriously delinquent.
If your business offers financing terms to customers, be sure that
due diligence is done on each customer. That can include a credit
application or a check of their credit report. Either way, it's
important you are aware of a consumer's payment habits before
extending terms. As an incentive to qualifying customers, you can
reward prompt payment, such as offering a 1% discount if invoices
are paid within 10 days. It's a means of ensuring payment is
received on time, the customer is happy since he gets a break, and
ultimately, you save money because there is a cost associated with
tracking late payments.
Make daily deposits of monies collected; let the funds you have
worked to gain earn interest for you. In addition, it is a security
risk to let large sums of money, even checks, accumulate in an
office. If your business takes in a big volume of checks, ask your
bank about using a lockbox. That's a mechanism through which funds
will be credited to your account upon deposit instead of forcing you
to wait through the several days required for a check to be
processed.
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